26 August 2011

Londoners likely to get lost this Bank Holiday weekend trying to find famous landmarks

Even Londoners are confused about which Tube stop to get off at to visit the nation’s most famous landmarks – which could prove a bit of an issue this Bank Holiday weekend. In a test of the capital’s knowledge of local historical buildings, royal palaces and famous museums, mxData, creator of Tube Map app, asked 2,628 regular commuters on London’s Underground which is the nearest Tube stop in relation to well-known famous places.

In spite of the obvious name connection, half of all Londoners don’t know that Tower Hill is the nearest station to the Tower of London! Worryingly nearly a quarter (23%) think that Embankment, (over 2.5 miles away and six stops away on the District or Circle Line), is closest.

Finding Buckingham Palace doesn’t fare much better, with nearly 15% of commuters thinking that High Street Kensington is closest to Buckingham Palace compared to the nearer stations of Green Park (41%), Hyde Park Corner (29%), Victoria (12%) and St James Park (12%).

Meanwhile, people fared slightly better at knowing that the nearest Tube station to Madam Tussauds is Baker Street (56%). 14% thought Bond Street is the nearest and 11% thought it was Piccadilly Circus.

Questionnaire responses:

Quotes
  • London is one of the best capital cities for famous landmarks, but it is often confusing matching the tube stop to the landmark. With visible sign posts at the tube stations and the latest Tube Map app from mxData, Londoners will be able to find their way simply and easily around London.

    David James, CEO of mxData

London is one of the best capital cities for famous landmarks, but it is often confusing matching the tube stop to the landmark. With visible sign posts at the tube stations and the latest Tube Map app from mxData, Londoners will be able to find their way simply and easily around London.

David James, CEO of mxData