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	<title>An independent PR and digital agency &#124; Kaizo &#187; Butter</title>
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		<title>Butter: a bare necessity or breakfast luxury?</title>
		<link>http://www.kaizo.net/2010/01/22/butter-a-bare-necessity-or-breakfast-luxury/</link>
		<comments>http://www.kaizo.net/2010/01/22/butter-a-bare-necessity-or-breakfast-luxury/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 23:55:16 +0000</pubDate>
		<dc:creator>Emma Knott</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[PR story of the week]]></category>
		<category><![CDATA[Butter]]></category>
		<category><![CDATA[health]]></category>
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		<description><![CDATA[Sparks flew this week as a renowned surgeon declared war on butter. Dr Shyam Kolvekar called for a ban on butter in a move he feels would save thousands of lives each year. Over time a diet high in saturated fats, such as butter, can lead to raised blood cholesterol and increases the risk of [...]]]></description>
			<content:encoded><![CDATA[<p>Sparks flew this week as a <a href="http://www.telegraph.co.uk/health/healthnews/7010677/Ban-butter-to-save-our-hearts-says-doctor.html" target="_blank">renowned surgeon declared war on </a>butter. Dr Shyam Kolvekar called for a ban on butter in a move he feels would save thousands of lives each year. Over time a diet high in saturated fats, such as butter, can lead to raised blood cholesterol and increases the risk of heart disease and heart attacks. Yet a variety of blogs indicate the public are <a href="http://www.diet-blog.com/archives/2010/01/20/ban_butter_for_greater_health.php" target="_blank">not convinced</a>. Some people reasserted the golden oldie a substantive part of a balanced diet, in moderation of course.</p>
<p>A crucial part of my morning routine, like many others, involves a visit to the kettle, swiftly followed by the toaster. It’s therefore a concern knowing that my two slices of buttered toast and a latte contain 16.1g of saturated fat – already 80% of my <a href="http://www.eatwell.gov.uk/healthydiet/fss/fats/satfat/" target="_blank">Recommended Daily Allowance</a>, and not even an hour of the day completed!</p>
<p>So, I researched how a healthy food swap could make a difference. Handily, Kaizo boasts margarine spread Flora as a client so it wasn’t hard to find out that by swapping butter for a low-fat margarine spread and making up your coffee with only 1% milk, makes for a whopping 92% reduction in saturated fat intake.</p>
<p>Tell you what, that’s enough to shake-up even my favourite morning routine. I know what jug I’ll be using to pour my milk, and which side my bread’s (not!) going to be buttered&#8230;</p>
<p>What do you think to it all – would you give up your toast’s best friend in pursuit of a healthier heart?</p>
<p style="text-align: center;"><img class="size-full wp-image-1235  aligncenter" title="butter" src="http://www.kaizo.net/wp-content/uploads/2010/01/butter.jpg" alt="butter" width="350" height="400" /></p>
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